ABSTRACT: Sub-Saharan Africa is emerging as a rapidly growing continent that has weathered the storm of worldwide recession. The United States should no longer view Africa as an area for humanitarian initiatives to be treated solely through foreign assistance. The time has come for a new relationship based on mutual interests signified by expanding trade and investment. The United States needs to get away from the conventional wisdom that Africa is too risky. African nations are engaged in adopting necessary reforms especially the rule of law and expedited formalities designed to attract and reassure investors. Times have changed and U.S. thinking needs to adapt if the United States wants to take advantage of some interesting new opportunities to make money.
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